{"id":13552,"date":"2025-10-06T14:48:26","date_gmt":"2025-10-06T14:48:26","guid":{"rendered":"https:\/\/www.simplify.rs\/?p=13552"},"modified":"2025-10-08T08:10:56","modified_gmt":"2025-10-08T08:10:56","slug":"preden-pride-umetna-inteligenca-procesi-zakaj-je-razumevanje-poslovnih-procesov-prvi-korak-k-uspesni-implementaciji-umetne-inteligence","status":"publish","type":"post","link":"https:\/\/www.simplify.rs\/sl\/pre-ai-dolaze-procesi-zasto-je-razumevanje-poslovnih-procesa-prvi-korak-ka-uspesnoj-ai-implementaciji\/","title":{"rendered":"Pre AI dolaze procesi: Za\u0161to je razumevanje poslovnih procesa prvi korak ka uspe\u0161noj AI implementaciji"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"13552\" class=\"elementor elementor-13552\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7de25180 e-flex e-con-boxed e-con e-parent\" data-id=\"7de25180\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4be058b0 e-con-full e-flex e-con e-child\" data-id=\"4be058b0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0b5068 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"2e0b5068\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.simplify.rs\/sl\/blog\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"39\" height=\"38\" viewbox=\"0 0 39 38\" fill=\"none\"><mask id=\"mask0_457_2503\" style=\"mask-type:alpha\" maskunits=\"userSpaceOnUse\" x=\"0\" y=\"0\" width=\"39\" height=\"38\"><rect x=\"38.4653\" y=\"37.6499\" width=\"38.43\" height=\"37.1045\" transform=\"rotate(-180 38.4653 37.6499)\" fill=\"currentColor\"><\/rect><\/mask><g mask=\"url(#mask0_457_2503)\"><path d=\"M27.115 9.04821L19.663 19.0973L27.115 29.1465L25.1627 29.1465L17.7107 19.0973L25.1627 9.04821L27.115 9.04821ZM17.8339 9.04821L10.3819 19.0973L17.8339 29.1465L15.8816 29.1465L8.4296 19.0973L15.8816 9.04821L17.8339 9.04821Z\" fill=\"currentColor\"><\/path><\/g><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\"><span style=\"font-size:16px;\">Nazad<\/span><\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19cf6d3b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"19cf6d3b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pre AI dolaze procesi: Za\u0161to je razumevanje poslovnih procesa prvi korak ka uspe\u0161noj AI implementaciji<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1bccd682 e-con-full e-flex e-con e-child\" data-id=\"1bccd682\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b0dc928 elementor-widget elementor-widget-button\" data-id=\"2b0dc928\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">RPA<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a853ec6 elementor-widget elementor-widget-button\" data-id=\"2a853ec6\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Digital Transformation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27af808 elementor-widget elementor-widget-button\" data-id=\"27af808\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">AI<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7dc09941 e-con-full e-flex e-con e-child\" data-id=\"7dc09941\" data-element_type=\"container\" data-settings=\"{&quot;position&quot;:&quot;fixed&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65b4fe3a elementor-widget__width-auto elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"65b4fe3a\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/www.simplify.rs\/sl\/kontakt\/#contact-btn\" target=\"_blank\" rel=\"noopener\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" viewbox=\"0 0 19 19\" fill=\"none\"><path d=\"M9.07031 0.936523L17.5819 5.99037C17.728 6.09679 17.846 6.2282 17.9357 6.3846C18.0254 6.54101 18.0703 6.71089 18.0703 6.89422V17.1288C18.0703 17.5891 17.9161 17.9734 17.6078 18.2817C17.2995 18.5901 16.9152 18.7442 16.4549 18.7442H1.68569C1.22544 18.7442 0.841146 18.5901 0.532813 18.2817C0.224479 17.9734 0.0703125 17.5891 0.0703125 17.1288V6.89422C0.0703125 6.71089 0.115179 6.54101 0.204913 6.3846C0.294663 6.2282 0.412612 6.09679 0.558762 5.99037L9.07031 0.936523ZM9.07031 11.3942L16.8703 6.74422L9.07031 2.09422L1.27031 6.74422L9.07031 11.3942ZM9.07031 12.5519L1.07031 7.79037V17.1288C1.07031 17.3083 1.128 17.4558 1.24339 17.5711C1.35877 17.6865 1.5062 17.7442 1.68569 17.7442H16.4549C16.6344 17.7442 16.7819 17.6865 16.8972 17.5711C17.0126 17.4558 17.0703 17.3083 17.0703 17.1288V7.79037L9.07031 12.5519Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67103e48 e-con-full e-flex e-con e-child\" data-id=\"67103e48\" data-element_type=\"container\" data-settings=\"{&quot;position&quot;:&quot;fixed&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57b1abbb elementor-widget__width-auto elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"57b1abbb\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjQzNzciLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"18\" viewbox=\"0 0 18 18\" fill=\"none\"><path d=\"M16.5549 17.3177L10.2933 11.0562C9.79333 11.4818 9.21833 11.8113 8.56833 12.0447C7.91833 12.278 7.26512 12.3947 6.6087 12.3947C5.00704 12.3947 3.6515 11.8402 2.54208 10.7314C1.43265 9.62261 0.87793 8.26781 0.87793 6.66701C0.87793 5.06621 1.43234 3.71036 2.54115 2.59946C3.64997 1.48856 5.00478 0.933105 6.60558 0.933105C8.2064 0.933105 9.56225 1.48781 10.6731 2.59723C11.784 3.70665 12.3395 5.0622 12.3395 6.66388C12.3395 7.35875 12.2164 8.03118 11.9703 8.68118C11.7241 9.33118 11.401 9.88696 11.001 10.3485L17.2626 16.61L16.5549 17.3177ZM6.6087 11.3947C7.93564 11.3947 9.05583 10.9379 9.96928 10.0245C10.8827 9.11099 11.3395 7.9908 11.3395 6.66388C11.3395 5.33696 10.8827 4.21677 9.96928 3.30331C9.05583 2.38984 7.93564 1.93311 6.6087 1.93311C5.28179 1.93311 4.1616 2.38984 3.24813 3.30331C2.33468 4.21677 1.87795 5.33696 1.87795 6.66388C1.87795 7.9908 2.33468 9.11099 3.24813 10.0245C4.1616 10.9379 5.28179 11.3947 6.6087 11.3947Z\" fill=\"white\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7be0720c e-flex e-con-boxed e-con e-parent\" data-id=\"7be0720c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6e2bd4b e-con-full e-flex e-con e-child\" data-id=\"6e2bd4b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-16327fe1 e-con-full e-flex e-con e-child\" data-id=\"16327fe1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2bde0b71 elementor-widget elementor-widget-heading\" data-id=\"2bde0b71\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Uvod<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30138ddc elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"30138ddc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ve\u0161ta\u010dka inteligencija (AI) je danas svuda. Kompanije \u0161irom sveta \u017eele da je uvedu, poka\u017eu da su inovativne, i steknu prednost na tr\u017ei\u0161tu. AI agenti, inteligentna automatizacija, chatbotovi, prediktivni modeli \u2014 sve zvu\u010di primamljivo. Ali jedno pitanje se \u010desto presko\u010di: <strong>gde ta\u010dno uop\u0161te AI mo\u017ee da pomogne?<\/strong><\/p><p>Tu dolazimo do su\u0161tine: <strong>bez jasnog razumevanja poslovnih procesa, nema ni smislenog AI re\u0161enja.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-75b7e40c e-flex e-con-boxed e-con e-parent\" data-id=\"75b7e40c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-77ec9b3d e-con-full e-flex e-con e-child\" data-id=\"77ec9b3d\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1961e70b e-con-full e-flex e-con e-child\" data-id=\"1961e70b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e0ff332 elementor-widget elementor-widget-heading\" data-id=\"1e0ff332\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tehnologija nije \u010darobni \u0161tapi\u0107<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-320abb6c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"320abb6c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jedna od naj\u010de\u0161\u0107ih gre\u0161aka koje kompanije prave je \u0161to prvo gledaju <strong>\u0161ta AI mo\u017ee<\/strong>, umesto da krenu od <strong>\u0161ta njima treba<\/strong>. Implementacija AI-a ne bi smela da bude samo stvar presti\u017ea ili &#8222;hajpa&#8220;. Da bi se opravdala investicija, AI mora da re\u0161i konkretan problem, pobolj\u0161a efikasnost ili donese meren rezultat.<\/p><p>A da bi znali <strong>koji problem vredi re\u0161avati<\/strong>, prvo morate da znate <strong>kako vam uop\u0161te posluje organizacija<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b49e81f e-flex e-con-boxed e-con e-parent\" data-id=\"3b49e81f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1887d3f7 e-con-full e-flex e-con e-child\" data-id=\"1887d3f7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5390b0a5 e-con-full e-flex e-con e-child\" data-id=\"5390b0a5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3900dba1 elementor-widget elementor-widget-heading\" data-id=\"3900dba1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI bez procesa je kao motor bez \u0161asije<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-419b5493 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"419b5493\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Procesi su ono \u0161to pokre\u0107e svaku organizaciju \u2014 prodaja, korisni\u010dka podr\u0161ka, nabavka, logistika, HR. Ako ne znate <strong>kako ti procesi izgledaju, gde su im uska grla, gde se prave gre\u0161ke, gde se tro\u0161i vreme<\/strong>, ne mo\u017eete znati ni gde bi AI imao smisla.<\/p><p>Zato je prvi korak u svakoj ozbiljnoj AI inicijativi zapravo <strong>mapiranje i razumevanje procesa<\/strong>. Bez toga, AI se svodi na puko eksperimentisanje.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5989e411 e-flex e-con-boxed e-con e-parent\" data-id=\"5989e411\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5a869747 e-con-full e-flex e-con e-child\" data-id=\"5a869747\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-781de80e e-con-full e-flex e-con e-child\" data-id=\"781de80e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37b68386 elementor-widget elementor-widget-heading\" data-id=\"37b68386\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Dokumentovani procesi = teren spreman za AI<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad461ba elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2ad461ba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kada kompanije imaju svoje procese dokumentovane, mapirane i optimizovane, tada mogu jasno da uo\u010de mesta gde bi automatizacija ili AI doneli pravu vrednost. Mo\u017eda je to klasifikacija mejlova u korisni\u010dkoj podr\u0161ci. Mo\u017eda je prediktivno naru\u010divanje robe. Mo\u017eda je obrada zahteva za refundaciju.<br \/><br \/>Poenta je da se <strong>AI ne tra\u017ei nasumi\u010dno<\/strong>, nego<strong> izlazi iz razumevanja potreba procesa<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cfe141a e-flex e-con-boxed e-con e-parent\" data-id=\"cfe141a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-21a7f39 e-con-full e-flex e-con e-child\" data-id=\"21a7f39\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-66c0df1 e-con-full e-flex e-con e-child\" data-id=\"66c0df1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b713ef elementor-widget elementor-widget-heading\" data-id=\"3b713ef\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI re\u0161enje mora da ima business case<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22bf0cf elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"22bf0cf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jo\u0161 jedan klju\u010dan razlog za\u0161to procesi dolaze prvi: <strong>povrat investicije<\/strong>.<\/p><p>AI re\u0161enje, koliko god bilo tehni\u010dki zanimljivo, mora da se isplati. Mora da \u0161tedi vreme, smanjuje tro\u0161kove, podi\u017ee kvalitet ili omogu\u0107ava ne\u0161to \u0161to bez njega nije bilo mogu\u0107e. To je <strong>business case<\/strong>. A on ne dolazi iz PowerPoint prezentacija o mogu\u0107nostima AI-a \u2014 on dolazi iz stvarnih procesa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-51f42bf e-flex e-con-boxed e-con e-parent\" data-id=\"51f42bf\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-75440c2 e-con-full e-flex e-con e-child\" data-id=\"75440c2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-320fec2 e-con-full e-flex e-con e-child\" data-id=\"320fec2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-363a5ae elementor-widget elementor-widget-heading\" data-id=\"363a5ae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Kvalitet AI-a zavisi od kvaliteta podataka. A podaci dolaze iz procesa<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f44af4 e-con-full e-flex e-con e-child\" data-id=\"8f44af4\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f11e69f e-con-full e-flex e-con e-child\" data-id=\"f11e69f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a52a494 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a52a494\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jo\u0161 jedan va\u017ean aspekt: uspeh AI re\u0161enja zavisi direktno od <strong>kvaliteta i strukture podataka<\/strong>. A gde se ti podaci generi\u0161u? <strong>U procesima.<\/strong><\/p><p>Ako su procesi haoti\u010dni, ako nema standardizacije, ako se informacije skupljaju ru\u010dno i ne postoji dosledna praksa \u2014 te\u0161ko da \u0107e podaci biti upotrebljivi za bilo kakvo ozbiljno AI re\u0161enje.<\/p><p>Drugim re\u010dima: <strong>dobri procesi zna\u010de dobre podatke. A dobri podaci zna\u010de \u0161ansu za dobar AI.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48ee4bf e-con-full e-flex e-con e-child\" data-id=\"48ee4bf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24a09cf elementor-widget elementor-widget-image\" data-id=\"24a09cf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-scaled.png\" class=\"attachment-full size-full wp-image-13551\" alt=\"\" srcset=\"https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-scaled.png 2560w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-300x300.png 300w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-1024x1024.png 1024w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-150x150.png 150w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-768x768.png 768w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-1536x1536.png 1536w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-2048x2048.png 2048w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2025\/10\/Blog-2-slika-robot-12x12.png 12w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ce5eaf1 e-flex e-con-boxed e-con e-parent\" data-id=\"3ce5eaf1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2acceb2 e-con-full e-flex e-con e-child\" data-id=\"2acceb2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-579dff4b e-con-full e-flex e-con e-child\" data-id=\"579dff4b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48a2ba1c elementor-widget elementor-widget-heading\" data-id=\"48a2ba1c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Zaklju\u010dak: Procesi su temelj svakog AI projekta<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e5f9530 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5e5f9530\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI nije magi\u010dno re\u0161enje koje \u0107e popraviti lo\u0161e organizovan posao. Naprotiv \u2014 bez dobrog razumevanja procesa, AI mo\u017ee samo da dodatno zakomplikuje stvari. Mo\u017ee da automatski pravi vi\u0161e gre\u0161aka. Mo\u017ee da zahteva ru\u010dne provere. Mo\u017ee da donosi odluke koje nemaju smisla jer su trenirane na lo\u0161im podacima.<\/p><p>Zato, pre nego \u0161to uop\u0161te pomislite na ve\u0161ta\u010dku inteligenciju, zapitajte se: <strong>koliko dobro poznajemo svoje procese?<\/strong><\/p><p>Ako nemate jasan odgovor na to pitanje, AI mo\u017ee da sa\u010deka.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61c964e8 e-flex e-con-boxed e-con e-parent\" data-id=\"61c964e8\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-73717eee e-grid e-con-full e-con e-child\" data-id=\"73717eee\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-79e8111 e-con-full e-flex e-con e-child\" data-id=\"79e8111\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28d07be5 elementor-widget elementor-widget-heading\" data-id=\"28d07be5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Autor:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31945193 e-con-full e-flex e-con e-child\" data-id=\"31945193\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-65d0e69d e-con-full e-flex e-con e-child\" data-id=\"65d0e69d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0f3b42 elementor-widget elementor-widget-image\" data-id=\"2e0f3b42\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www.simplify.rs\/wp-content\/uploads\/2024\/09\/Dragan_webinar_transparent-min.png\" class=\"attachment-full size-full wp-image-11834\" alt=\"\" srcset=\"https:\/\/www.simplify.rs\/wp-content\/uploads\/2024\/09\/Dragan_webinar_transparent-min.png 500w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2024\/09\/Dragan_webinar_transparent-min-300x300.png 300w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2024\/09\/Dragan_webinar_transparent-min-150x150.png 150w, https:\/\/www.simplify.rs\/wp-content\/uploads\/2024\/09\/Dragan_webinar_transparent-min-12x12.png 12w\" sizes=\"(max-width: 500px) 100vw, 500px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-524f73c5 e-con-full e-flex e-con e-child\" data-id=\"524f73c5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3371e068 elementor-widget elementor-widget-heading\" data-id=\"3371e068\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Dragan Metiko\u0161<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f4b70b1 elementor-widget elementor-widget-heading\" data-id=\"2f4b70b1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Lead Business Analyst<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-775d98ce elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"775d98ce\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/www.linkedin.com\/in\/dragan-metiko%C5%A1\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-487db68b e-con-full e-flex e-con e-child\" data-id=\"487db68b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4789389f e-con-full e-flex e-con e-child\" data-id=\"4789389f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e52a33f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5e52a33f\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eac31f7 e-con-full e-flex e-con e-child\" data-id=\"eac31f7\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ve\u0161ta\u010dka inteligencija (AI) je danas svuda. Kompanije \u0161irom sveta \u017eele da je uvedu, poka\u017eu da su inovativne, i steknu prednost na tr\u017ei\u0161tu.<\/p>","protected":false},"author":5,"featured_media":13550,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-13552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/posts\/13552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/comments?post=13552"}],"version-history":[{"count":5,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/posts\/13552\/revisions"}],"predecessor-version":[{"id":13563,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/posts\/13552\/revisions\/13563"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/media\/13550"}],"wp:attachment":[{"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/media?parent=13552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/categories?post=13552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.simplify.rs\/sl\/wp-json\/wp\/v2\/tags?post=13552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}