AI Day for C-Level Leaders at Radisson Collection Hotel

AI Day for C-Level Leaders brought together business leaders, executives, and decision-makers for the second edition of Simplify’s exclusive event dedicated to the practical application of Artificial Intelligence. Held on June 11, 2026, in the wine cellar of the Radisson Collection Hotel in Belgrade, the event continued a conversation that began just a few weeks earlier at Deurić Winery.

The goal remained the same: to create a space where leaders could openly discuss how AI is being applied in real business environments. Rather than focusing on predictions, trends, or future possibilities, the event centered on practical examples, real business challenges, and the opportunities organizations are already exploring through AI and automation.

Following the positive feedback from the first gathering, we kept the same format that proved particularly valuable. By limiting the number of participants, we created an environment that encouraged meaningful discussions, knowledge sharing, and direct interaction among leaders facing similar business challenges. The intimate setting allowed participants to ask questions, exchange experiences, and discuss opportunities that are relevant to their organizations.

Throughout the event, we presented practical examples of Artificial Intelligence across different business functions, ranging from administrative task automation and process optimization to customer experience improvement and decision support. The discussions that followed confirmed that organizations are no longer asking whether they should adopt AI. Instead, they are focused on understanding where AI can create measurable value and how to successfully integrate it into existing business processes.

Participants shared perspectives from different industries, yet many of the challenges discussed were remarkably similar. Leaders are looking for ways to improve efficiency, reduce repetitive work, make better use of available data, and support teams with tools that enable faster and more informed decision-making. These conversations highlighted the fact that successful AI initiatives are driven by business needs rather than technology alone.

Key Takeaways from the AI Day for C-Level Leaders

One of the key themes that emerged during the AI Day for C-Level Leaders was the importance of starting with clear business objectives. Organizations that achieve the greatest results from AI are typically those that first identify specific challenges and then determine where technology can provide meaningful support.

Another important takeaway was that AI adoption is not only a technology initiative. It requires leadership, process understanding, and organizational alignment. Participants discussed how successful projects often begin with a deep understanding of existing workflows before introducing new tools and technologies.

The event also reinforced the importance of practical implementation. While interest in Artificial Intelligence continues to grow, leaders are increasingly focused on real outcomes. Improving operational efficiency, enhancing customer experiences, and enabling better business decisions were among the most frequently discussed goals throughout the day.

The AI Day for C-Level Leaders also demonstrated the value of bringing together people with different perspectives and experiences. The exchange of ideas created opportunities for participants to learn from one another, explore new approaches, and gain insights that can be applied within their own organizations.

For Simplify, this event represents more than a single gathering. It is part of an ongoing initiative aimed at connecting business leaders who want to better understand the practical side of Artificial Intelligence through open dialogue, real-world examples, and shared experiences. As organizations continue to explore the potential of AI and business process automation, creating opportunities for these conversations becomes increasingly important.

We would like to thank all participants who joined us and contributed to the discussion. The second edition of the AI Day for C-Level Leaders once again confirmed the value of bringing leaders together in a focused setting where meaningful conversations can take place. We look forward to continuing these discussions and building a community of professionals committed to exploring how AI can create measurable business value.